Yahoo Search Marketing
When it comes to driving the most traffic to your site and drumming up the most business, you need to look at all possible sources. A properly setup Yahoo Search Marketing campaign can help you grab the the traffic that working alone with the Google network misses.
We recommend starting initially with a Google Adwords campaign, optimizing and tweaking for 2 weeks on Google’s advanced tracking and multivariate testing, then taking your winning campaign over to Yahoo!
There is a wrong way to do this and a right way however, and our expertise with the intricacies and differences between the two will mean we can drive your marketing dollar the furthest.